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Natural Awakenings Sarasota / Manatee / Charlotte

The Latest & Greatest in Sarasota’s Wellness Scene: Special Nutrition––Bulk ‘N Natural

Jan 30, 2018 05:31PM

by Mary-Elizabeth Schurrer 


For almost two decades, a vibrant yellow storefront with distinctive red signage has been a landmark of sorts in the Stickney Point neighborhood of Sarasota. In fact, over the years, Special Nutrition has earned a reputation among locals and visitors alike for curating the widest selection of health foods for the lowest prices guaranteed.  

At the core of this thriving business model is a resolute devotion to customer wellness and satisfaction––the impetus behind owner Louise Mastro’s continuous efforts to bring knowledgeable service, quality assurance and a hassle-free shopping experience together all under one roof. Or rather, make that two roofs because now Special Nutrition has enlarged its bandwidth to include a second location on Bahia Vista Street. This newest expansion was acquired three months ago when Mastro purchased the store from its retired owners of 26 years and rebranded it to “Special Nutrition––Bulk ‘N Natural.”  

As this moniker would suggest, half the inventory consists of supplements and vitamins, while the other half is comprised of bulk food items such as dried herbs, whole grains and unprocessed flours––offered at just a fraction of the cost that mainstream retailers often charge. This makes it both accessible and economical to maintain healthy eating habits regardless of an individual’s budget parameters.  

 Moreover, if a desired product is not in-stock or a certain brand is not carried, shoppers are encouraged to personally request the item they’re seeking for no additional expense. Mastro chimes in, “Special orders are our pleasure, and we ship to all 48 states in the continental U.S. We pride ourselves on going that ‘extra mile’ for each customer, and our staff is well-versed in nutrition to assist customers with choosing the right supplement for their lifestyle needs. We’re known for providing the most trusted brands in the industry––nothing less. Our customers can rest assured they’re getting optimal nutrients in terms of purity, potency and reputability without synthetic colors, sweeteners or ingredients.” 

 This hospitable atmosphere, dedication to wellness and price-conscious mentality are all incentives enough to walk through the doors of Special Nutrition, so come experience firsthand why this ever-growing family operated business has been a Sarasota institution for more than 17 years––and counting.   


Special NutritionBulk ‘N Natural is located at 3737 Bahia Vista St., Sarasota. The Special Nutrition flagship store is located 1882 Stickney Point Rd., Sarasota. For more information, call 941-929-0884, email [email protected], visit or like “Special Nutrition Discount Prices” on Facebook. 


Mary-Elizabeth Schurrer is the Managing Editor of Natural Awakenings Sarasota–Manatee. She also works as a freelance writer, blogger and social media marketer based in Southwest Florida. Her personal blog features practical tips for embracing an active, nutritious and empowered lifestyle.  


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